Posted on Friday, January 10, 2014

Members' Deck Underway

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We are pleased to announce our newest addition to the Shoals Club facilities for exclusive use by full members – The Members' Deck!

Over the last 10 years the membership and use of the Shoals Club facilities has continued to grow. We attribute this to the exceptional facilities, commitment to service and unparalleled setting of the Shoals Club. We do however realize that continued growth and popularity of temporary memberships creates issues for our Full Membership in the busy summer months. This is one of the recurring concerns that we have heard this year when speaking to and soliciting feedback from our members. “You just can’t find a chair by the pool during the summer” is a statement that speaks to the popularity of the club facilities, but also raises a concern that we are missing an opportunity to ensure that our full members have an enjoyable experience at their club regardless of the time of year.

Many members have made suggestions throughout the year ranging from reserved hours for full members early or late in the day, to a reservation system for members and beyond. We have taken the opportunity to review all of the options and are glad to announce that work began this week on The Members' Deck at the Shoals Club. This new deck will be for the exclusive use of full members and their accompanied guests throughout the pool season (April 1 through October 31). Access to the deck will require presenting your membership card, and we anticipate being able to provide additional “concierge level” services in this area of the pool. The deck is being constructed on the East side of the pool facility in a formerly heavily landscaped area. Careful attention has been paid to ensure that the overall aesthetics of the pool facility are maintained. We anticipate that the construction will be completed over the next month, and we look forward to hosting a member event to christen your new deck in the Spring.

In addition to the new deck, the main pool is being refinished over the winter and the entire pool facility is being equipped with new chaise lounges that will dramatically improve the overall look and feel of the pool complex.

Click here to see renderings of The Members' Deck, and we invite you to come to the Club on your next visit to see the progress and finished product.

Feedback from our members was the catalyst behind this new project and we encourage you to continue to provide us with ways that we can further improve your experience at your club.  Please feel free to contact Woody Walls, Managing Director or Holly Bullard, Membership Sales Manager with your feedback at any time.

We trust that you are as excited as we are about these new projects and wish you and yours a safe and happy holiday season!